Handcrafted jewelry online in Genoa.

During the fairs I deal with different types of visitors, more or less informed and competent, that, in front of my creations, after the first distracted glance, they stop to look more carefully and begin to understand.

To understand what? That behind every jewel they are looking at there is a research work on my personal idea of ​​'beauty', made up of combinations, contrasts and citations.

They ask me to see him, they prove it, they listen to my too verbose descriptions of how I came to define that jewel in their hand and I see that as they begin to look at it with different eyes.

The jewel they are looking at goes beyond the value of the raw materials that compose it, the piece in their hands is enriched with an intangible value but that makes it unique: a little history of its creator.

The handcrafted jewels: a bridge to eternity? Handcrafted jewelry online in Genoa.

In conclusion, what makes a piece of canvas with colors on it a opera capable of arousing emotions? Fragments of the life of the artist who created it.

One day, a dear friend of mine, who by profession is a product designer for large industry, after hearing me introduce my necklace, he told me 'you don't just sell jewelry, but narratives'.

He was right: behind all my work there is a story, and people feel it.

I've been fairs for almost twenty years now, and one of the greatest satisfactions of my job is given to me by my affectionate friends (I find it hard to call them 'customers') who first bought one of my creations.

Every time they come back to see me, they all repeat the same thing to me:

'' Your jewel (your necklace, your earrings, your pendant), even after many years, I still like it, I always wear it willingly. ''

Per me, that I worked so hard on it, in thought and manual labor, it is a bit of a way to stay in eternity: having created something that exists beyond my physical presence.

It is a thought that makes me feel good, and makes me love my job more and more.